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How To Optimize Your Website To Convert Leads

Your business website is your most effective tool for generating more customers. In this digital age, it is your website that will make or break your business when it comes to that all-important first impression among visitors.  You should look at your website as a lead-generation tool that will boost your bottom line and help…

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The importance of a digital marketing strategy

In today’s digital world, it is almost impossible for a business to succeed online without a comprehensive digital marketing strategy. The widespread use of the internet and social media has fundamentally changed the way businesses interact with customers, and companies must adapt to this new reality to stay relevant and competitive. So, what is a…

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Coming Trends of AI Technology

What Are AI Chatbots?  Chatbots, also known as chatterbots, are a form of artificial intelligence (AI) that are used in messaging apps. This tool helps add convenience to customers – they are automated programs that interact with online users like a human does. The cost is little or nothing for a business to engage with…

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Utah’s Premier Ways That Digital Marketing Could Increase Your Company’s Bottom Line

Have you thought about how important digital marketing could be to your business? Perhaps you are wondering if spending money to promote your company online is worth the expenditure.  Examples of digital marketing are the following:  Website  Search Engine Optimization  Google Ads/PPC  Search Engine Marketing  Email Marketing  Social Media Marketing  Digital Advertising  Marketing Automation  …

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7 Reasons Why A Website is Necessary for Your Small Business

Does your small business have a website? Are you thinking about having a website created for your dental practice?  A website can help showcase your expertise and better position your business. A website also has the potential to be your primary tool for standing out in a crowd.   But perhaps you aren’t sure if the…

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7 Simple Ways to Totally Rock Your AI Chatbot

When it comes to using and leveraging technology, businesses are constantly awaiting “the next big thing” when it comes to advancements so they can stimulate more growth and lead in the marketplace and this could not be more true than in the artificial intelligence space. We are clearly still in the artificial intelligence (AI) infancy.…

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How to Thrive During A Pandemic and a Failing Economy

Since its onset in March 2020, the COVID-19 pandemic has triggered huge ripples throughout the U.S. economy, leaving staggering numbers of Americans unemployed, and even more underemployed. This devastating novel coronavirus and the widespread shutdowns and even lockdowns it has caused throughout the U.S. had a profound impact on the job market in 2020 and…

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5 Ways to Be the Leader in Your Niche

Building bigger and powerful brands takes continuous effort. It involves strategically positioning your brand as a better option in the market and developing a reputation as an expert in your industry. Startups and small business owners may expect overnight success for their brands, but it never happens that way. Getting to the top is a…

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Is Your Brand Boring? Spice it up With These 7 Tips

Building a strong and interesting brand is important for organizations if they are to remain relevant and competitive. Very few brands get to enjoy a market with few competitors. For this reason, having a bland and boring brand can derail any business no matter how unique their products and services are. Herein are seven effective…

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